Online promotions continue to gain momentum as marketing budgets shift from conventional advertising methods toward more efficient promotional channels. Interactive and cost-effective, they can include sweepstakes offers, contests, and online instant win games. Below, we'll explore how you can use online promotions to build your customer database while reinforcing your brand. We'll also explain how web-based sweepstakes and games of chance can help your company achieve your marketing objectives. Online Promotions Attract Demographic Information